Popeyes Delhi Launch
Popeyes starts replying to all the 'Dilli kab aaoge?' comments and tweets in its own posts and stories and starts tagging the fans to let them know!
All our Influencer-Fans receive a customized PR kit with the secret location and instructions to get a free Popeye's Chicken Sandwich. And our super-fans receive a DM!
And the DM goes like: While we launch on 15th February at the Omaxe Mall in Chandni Chowk, we have planned a super-duper-exclusive
pre-tasting just for you. There’s a Popeye’s hoarding near exit 2 of the Chandni Chowk Metro station. Just head there and say, “Chandu Ke Chacha Ne, Chandu Ki Chachi ko Chandni Chowk main Chicken khilaya!” and get your first free legendary Chicken Sandwich for… wait for it… FREE! #IFYKYK
pre-tasting just for you. There’s a Popeye’s hoarding near exit 2 of the Chandni Chowk Metro station. Just head there and say, “Chandu Ke Chacha Ne, Chandu Ki Chachi ko Chandni Chowk main Chicken khilaya!” and get your first free legendary Chicken Sandwich for… wait for it… FREE! #IFYKYK
Exclusive pre-tasting event.
THE SURPRISE
Exclusive pre-tasting event. At Chandni Chowk metro station.
Behind a hoarding.
That too for FREE!
Exclusive pre-tasting event. At Chandni Chowk metro station.
Behind a hoarding.
That too for FREE!
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